The innovation is a basis which the enterprise continues to develop The innovation certainly is not for innovate innovates, should have the result, should be the service growth which can win continues, can be competitive in the market, this kind of competitive ability is continues, moreover has the long-time vitality.
Under globalization economic environment enterprise, faced with fast change and development competition environment. Does not innovate falls behind, does not innovate on the death! Has too many formulations about the innovation: Management innovation, leadership innovation, knowledge innovation, technical innovation, education innovation, system innovation, and so on. But I thought said regarding the enterprise, the thought innovation and the management innovation is a basis which the enterprise continues to develop.
First, thought innovation
What is the innovation essence? Is in the final analysis the thought transformation and the innovation. Enterprise's question, not only is the technical question, but is person's question, mainly is the thought question; The idea must renew, the thought must renew. That one kind of thing has not been only, that matter has not been certainly needs to defer to some way to do. The person lies in with the very many animals' difference, we knew oneself 处世 Yu Duimou plants in the consciously cognition process; The person may depend on own cerebrum to know own cerebrum, but other animals are not actually good.
Mentality decision outlet. Very many people solve the problem when the creativity all has encountered the difficulty, mainly is because, the people in the long-term practice, the life, the study, the research process, have already formed the certain psychological barrier, seriously has hindered the thought innovation, has limited the question definition way as well as the correlation prepares chooses the plan the number. Some entrepreneurs manage the enterprise also to want to do strongly do in a big way, but the mentality always in in-situ spins, the method still along a prescribed path, removed this stature strip to add on that convention, the enterprise throughout in the in-situ steps; Either was pats the head, wants to select, the mentality lacked the scientific nature, finally was just like drives the valuable horse-drawn vehicle blindly to embark, the direction was wrong, runs quickly is wrong far.
The thought innovation method has very much, here simply cites several examples: Reverse thought, transformation thought, mirror image thought, plural number thought, bidirectional thought and so on. But some times certainly incompletely are the thought skill questions, but is the thought idea question. Is not we cannot innovate, but is not willing to innovate. Some enterprises' high intermediate deck managers, settle to the present situation and the vested interest, even is public or secretly opposes to innovate, this was not the thought method and the skill question, but was must solve the idea foundation problem. How solves? 1st, must regard as own work the goal which is oneself pursues, otherwise cannot innovate, cannot carry on the transformation. 2nd, must broadly set up to hope the scenery is not the easy matter, but does not have a good ideal and hopes the scenery the strut, is impossible to have the good idea. 3rd, the management must pass through very many paths, first is the thought transformation. Recollected our country 20 years economy path, all transformations first are the thought transformation but are the system transformations. 4th, challenge oneself: Has more matches only then to be able to promote the progress; Must accept the challenge, otherwise has not progressed. If stops pondering cannot progress. Second, the benefit innovation will have to invent the creation future; Future will not be and so on comes. In today market, the competition is extremely intense, only has the thought to innovate the enterprise only then to have the possibility not by match surmounting. The innovation is not for innovate innovates, the effective innovation only then has the vitality the innovation. The time changes the environment to change, the environment changes the thing also to change. As does a new times entrepreneur, how adapt this date different month new new environment? In in the commodity economy market new system, enterprise's competition intensifies day by day, the law of the jungle example 凸显, simultaneously faces the new pressure which the world economics integration brings, how the enterprise is striving for the survival, the stratagem development, what effective weapon did we prepare to deal with this competition intense elimination war and the guarantee enterprise sustainable development management strategy? □□the effective weapon is the effective innovation. The effective innovation is refers to in the innovation process the quality and the cost active control and the use. The innovation goal enhances the benefit, cannot too be blind. First must consider the advantage and the shortcoming existence relations, conform to the enterprise existing resources condition, collects the market information, understood the environment the variable, actual conforms to the cost, the quality reality request through the generalized analysis union, makes the corresponding adjustment, the innovation in view of enterprise each management, unceasingly excavates the enterprise the new benefit spot, turns weakness the merit, displays the merit to the high spot, achieved the benefit highest management effect, this is the effective innovation basic. The innovation is without limits, will be conservative can eliminate, we will have to believe not the forever management standardization, will only have the management the new need, will only be able to transform innovates supplies this kind of need, if the enterprise will not innovate, will not have own luminescent spot and the special developmental strategy, will imitate the others for a long time, theoretically will be saying not only cannot obtain the high benefit, even could be defeated comes to an end. If the enterprise today and the colleague industry goes to the same route, has the possibility to pull the enterprise in the malignant competition troop, not only the benefit is low, but also can put together life and death, only has the innovation to be able to win the time, the time is the life and the benefit. The innovation function also has: 1st, the innovation is representing the speed: Person altruism has, the person has me to be new, forestalls the opportunity, wins the thick advantage. 2nd, creates the Sunwui attraction customer. 3rd, creates the Sunwui promotion team the cohesive force and the centripetal force. 4th, the innovation can reduce the cost, improves the quality of the product and the working efficiency. 5th, the innovation suits does not compete the law. Third, the management innovation said to today enterprise that, the competition tendency very is in fact simple, but makes the reflection to this kind of tendency actually is not the easy matter, but must let the management innovation Italy see through "the cocoon" the surface and can implement, this and "the management person" dared suddenly the worn-out idea restraint to "person's management" in the management to set the very high request. As soon as talks about the management, the people are familiar with think are the system, the punishment, the control, the restraint, this is the typical traditional management thought. Generally pauses at the experience manages, the efficiency management, the cost management, in the quality control stratification plane, but manages the innovation to be supposed to be the business management system innovation. How innovates? Has five hard systems and five soft systems in the modern business management is must establish perfectly. Five hard systems are: First is the strategic target management system management system; Second is the standardization management system management system; Third is the human resources management system management system; Fourth is the market marketing management system management system; Fifth is the capital operation financial control system. Five incident crosss-correlation, mutually support, indispensable, in each hard system is containing certain subsystems. The core is in five hard systems first system "the strategic target management system management system", leaves this system all systems all not to have any significance. Five soft systems are: The effective communication is systematic, the effective authorized system, the information management system, the question analysis and the decision system, the enterprise culture and the team constructs the system. These five systems if cannot establish and be perfect, enterprise's management still is unable to enhance. Each enterprise all realizes needs to transform, but once goes into action the question to be often many, to be beset with difficulties, because very many enterprises have had "the approval dislocation" in the management transformation process. Therefore, the enterprise must produce the power through the management transformation, seeps the company high level attention spot to in enterprise's each level and each staff. First, constructs together hopes Jing?? the enterprise the guidance strength; Second, perfect management system □□enterprise's propelling force; Third, the creation breathes in fresh air environment □□enterprise's attraction; Fourth, the establishment spits therefore mechanism □□enterprise's optimized strength; Fifth, forms the study organization □□enterprise the source power. Through these five kind of different powers, the enterprise high level superintendent's responsibility, enterprise's mission seeps to each level, the innovation business management only then has the possibility to obtain staff's approval. The business management finally is to person's management, finally must solve two problems, one is staff's ability question, two is the staff hopes the strength question. These two questions can solve, in the business management major part question was allowed to solve. The business management transformation must establish the perfect module, as well as between module and module relations. Its module is: Developmental strategy, core flow, organizational structure, work flow, post description, achievements management, drive mechanism and so on. But this is also insufficient, needs to add two ordinate axes: One is the goal management system management system, another is the human resources management system management system, two ordinate axes the all enterprises' management pattern organic union, the procedure which the enterprise transforms can healthily operate. Only then, enterprise's management innovation can form the system, only then has the soul, only then has the core. In brief, future the time will be Clear reveals the time which the individuality, the hero will pour forth. Calls out in alarm "the wolf has come" the time repeatedly in the people, the most reason behavior not too sizes up the situation, Grow with each passing hour, the bold innovation, now at last is the basis which the enterprise continues to develop! On November 24, 2005 Note: This article is what rain results in general manager curriculum high-level does research in Zhongshan University manager the MBA the class (the Dongguan seven issues) the graduation thesis
